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Derry-born designer Jonathan Anderson is teaming up with Ugg for a unisex footwear drop that recasts the brand’s well-known silhouettes as penny-loafer–inspired styles. The JW Anderson x Ugg collection lands on October 15 and pairs heritage Ugg shapes with tailored details chosen by Anderson himself.
Designer collaboration and context
Anderson, who was appointed creative director of Dior in 2025, will release the shoes through his own label, JW Anderson, in collaboration with the California-based Ugg. The project aims to reinterpret two of Ugg’s staples rather than replace them.
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According to the designers, the collection is meant to highlight everyday objects by adding unexpected touches — a recurring interest in Anderson’s work.
What the shoes are like
The capsule includes two models: the JW Anderson Loafer Boot and the JW Anderson Loafer. Both draw on the Ugg Classic Boot and the Tasman slipper but are reframed through the visual language of the penny loafer.
Design cues include rounded toes, visible box-stitching and other elements associated with traditional loafers. Anderson selected three colours for the drop: chestnut, khaki and a bright orange.
- Launch date: October 15
- Reported prices: Loafer Boot $400 (approx. €357); Loafer $300 (approx. €268)
- Available as unisex styles
Campaign and credits
The campaign features musician and producer Dev Hynes, known professionally as Blood Orange, pictured wearing the shoes in everyday settings. Anderson styled the shoot while photography was handled by Zhenya and Tanya Posternak.
On the collaboration, Anderson said: “Ugg boots are instantly recognisable, and I was interested in seeing something so familiar through the lens of JW Anderson.”
He added: “For me, collaboration is about experimentation, bringing two distinct points of view together and seeing where that leads.”
The release blends Ugg’s casual legacy with Anderson’s tailored sensibility, offering a distinct option for autumn wardrobes while keeping traditional elements visible.
